About us

How it all began – our real story

It all started with a t-shirt. Or, more accurately, with the lack of one we really liked.

It was a day like any other. One of us was looking for a simple, but not ordinary, t-shirt. Not a screaming brand on the chest. Not a quality that would fall apart after the third wash. But something honest: good to the touch, cool on you, and with a relaxed air. And what did we find? Many options, but nothing that felt like it was “for us.”

So, one evening, over a beer with the boys and jokes thrown over laptops, the idea came up:
"Let's make that shirt ourselves. The one we could wear anytime, without getting bored of it."

We didn't set out to save fashion. But we set out to be honest: with ourselves, with our products, and with the people who choose to wear us. That's how ARNOX was born – out of frustration with clothes that promise a lot and deliver little, and out of a desire to create something that really matters.

Every design, every print, every cut has something to say – whether it's a subtle idea or a healthy joke. We don't follow trends. We understand them, but we don't follow them blindly. Because what we wear speaks about who we are, not about what's fashionable today.

And here we are. We're still working carefully, shirt by shirt. We're still hand-picking the cotton, not clicking. We're still laughing among ourselves as we test designs.
But most importantly: we still make clothes for real people. Like you.